Glass Casa Management

About Us

At Glass Casa, we don’t just strive to win business we endeavor to forge lifelong partnerships.

About us

professional vacation rental management

With the vision to transform the rental management landscape, Kim and Randy Bacik originally founded Royal Shell Vacations on Sanibel and Captiva Islands in 1995. And was grown into an extensive network of 2200 properties stretching from Naples Florida, to Highlands and Cashiers North Carolina. Royal Shell was founded in the early years of vacation rentals before the industry became as popular as it is today. Nevertheless, much of what Kim and Randy pioneered has become the standard in vacation rentals today.

GLASS CASA was established to serve our owners and guests within the Emerald Coast area, which has witnessed rapid growth as one of the most sought-after family destinations within the State of Florida.

You will be entrusting your property to our local team of specialized hospitality experts who are driven to empower vacation property owners across the United States so they can maximize rental income while delivering an unparalleled guest experience.

At Glass Casa, we don’t just strive to win business; we endeavor to forge lifelong partnerships. Let’s put your property in the spotlight it deserves!

More Bookings. Higher Profits. ZERO Stress That’s Our Promise To You!

Years in Business
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Our Mission

To create a stress-free experience for property owners by handling each aspect of the vacation rental process. Our goal is to optimize the performance of their properties so they experience elevated rental income with the minimum amount of stress.

Our Vision

To become the most trusted vacation rental management company on the Emerald Coast, delivering consistent rental income growth and exceptional services to property owners through a potent combination of personalization, transparency, and innovative technology.



From marketing your property to day-to-day housekeeping & maintenance tasks, we will take care of every single aspect of your vacation rental - transforming your property into a well-cared-for high-performing investment.


We’ll put in the time to thoroughly understand your property’s core unique selling points and then deploy a tailored management plan structured to elevate guest experience and boost revenue for your property.


From photography to drafting persuasive property descriptions and lead generation from online rental platforms, we make sure your property is market-ready. Not to mention Glass Casa’s unique marketing partners and platforms attract visitors from all around the country daily


We won’t lock you in with an unfair long-term contract. You can part ways anytime without any financial consequences by serving a 60-day notice. You’ll only be required to honor your secured bookings prior to termination.


Our team brings almost 3 decades of hospitality experience and an unrivaled understanding of what a savvy vacation traveler expects. As a result, our partners see steady improvement in growth fundamentals such as rental occupancy rates, and positive guest reviews.


While other rental managers employ pricing tools that rely solely on past data with no knowledge of local pricing trends. Glass Casa adopts a proactive pricing approach by staying abreast of the latest developments in the market. While leveraging data from diverse sources, we combine it with our local knowledge to offer the best possible rates so you can maximize rental revenue from your vacation property.


We employ a straightforward property-based pricing structure that calculates management costs according to your property and the level of supervision it may require. You will know exactly what to pay and we will NEVER blindside you with hidden costs.


If you currently rent your property through another program, don’t worry – we will make sure the transition to our management program is smooth and stress-free. We’re flexible and willing to work with any rental management company, tailoring the transition process to suit your needs as the owner. In the event that your property has future bookings when it transitions to Glass Casa, we’ll make sure to honor those bookings and provide necessary maintenance and inspections at no extra cost.

Glass Casa typically blocks off all dates that were booked through the previous company and immediately begins marketing any open availability, so that your property doesn’t experience any downtime during the transition. Even if there are no bookings to transfer, Glass Casa can start marketing your property when you give notice to your current company.

Your vacation property is all yours – it is that simple! You can use it for personal stays whenever you want, as long as your property is open and not booked to a guest. And guess what? There’s no limit to how often or how long you can stay there - it’s entirely up to you! To secure some quality time for you and your loved ones, all you have to do is reserve your dates online through your owner portal. A couple of clicks and you are done! or you if you prefer you can always contact one of our reservation coordinators.

As your go-to vacation rental partner, we’re in

it for the long haul. We believe in establishing a lifelong partnership based on trust and mutual respect, rather than just burdening you with a rigid agreement. So, if for any reason you need to cancel your Glass Casa agreement, just give us 60 days’ notice, and we will take care of the rest. Our only request is to honor any reservations already booked at your property.

Our all-inclusive fee covers everything you need, without any hidden charges or surprises. We recognize that every property is unique and requires personalized attention, whether it’s a cozy cottage or an executive estate. Unlike other companies that offer a one-size-fits-all approach, we tailor our services to meet your specific needs and expectations. Our pricing is based on the time and effort required to manage your investment. We consider numerous factors, such as location, number of bedrooms, guest amenities, and special care items, to determine the appropriate fee for your property.

The way your property is presented is crucial to consistently attracting guests. Our long-term connections with global vacation rental platforms, such as Airbnb, VRBO, Google and others, enable us to prominently display Glass Casa properties in thousands of guest searches. We take it a step further by adopting a strategic approach to promoting your property, targeting our constantly growing audience of past and potential guests. Our efforts include multi-channel advertising methods, such as search engine optimization, email campaigns, social media outreach, SMS messaging, magazine advertising, and more.

Our innovative Vacation Rental Management solutions include advanced digital locking systems and sound surveillance techniques. Our team can seamlessly schedule maintenance and cleaning tasks and instantly generate work orders, no matter what the time. Moreover, our trained personnel are adept at maintaining meticulous records spanning several years. We

have deployed a hyper-efficient booking platform with enhanced functions for improved guest interactions, including chat, text, email, and telephonic support. To cater to any emergencies that may arise, our after-hours team is available round the clock to ensure prompt guest assistance.

You’ll have multiple communication channels to get in touch with us. Utilizing the Glass Casa owner portal, you can easily and quickly access essential information and updates about your vacation rental from your personal computer or mobile device. This allows you to efficiently reserve your vacation time, analyze forthcoming reservations, assess your revenue performance in real-time, and contact us through the messaging system. You can also always communicate with one of our property managers for assistance directly by phone.

How does Glass Casa price my property?

Our passion for providing guests with an unrivaled vacation experience is the driving force behind everything we do. To achieve this goal, our experts go to great lengths to ensure that every aspect of the guest’s stay is seamless and stress-free. We begin by having our reservation specialists assist guests in selecting the perfect property that will meet their needs. Then, our guest services team works tirelessly to make sure that every detail is taken care of and that

the property is meticulously prepared for the guest’s arrival. Our ultimate goal is to make every guest feel welcome from the moment they arrive.

As mentioned earlier, Glass Casa operates our own state-of-the-art linen plant. All linen is removed and replaced with fresh linen after every guest stay, including the coverlet or duvet, depending on the property. Our linen staff inspects every piece of linen daily before it leaves the plant. All linen is wrapped and protected until it reaches the property. We hand-fold all of our linen and use professional laundering chemicals for better quality control.


Transparency, accountability and reporting of the highest levels.  We specialize in working directly with owners to manage your vacation rental asset.  Let us handle managing the day-to-day operations while maximizing your investment income with diligence and professionalism.

Heather Reagan

Owner Services


Phone: 850.338.6650

Kristi Rouan

Owner Services


Phone: 850.338.6650